Excerpt for How to Become a Franchisee by Dr Jim Porter, available in its entirety at Smashwords


Entrepreneurs Brief Guide

How to Become a Franchisee

Dr Jim Porter

A franchise business is an option worth considering by anyone who wishes to start up his/her own business but doesn't have a specific business idea. It is an ideal proposition for those who prefer the security offered by a well tried and tested business concept.. This brief guide provides you with what you need to know to decide if franchising is for you. It illustrates how you can find the right franchise, and outlines the key issues you need to consider when you choose a franchise.

In 30 minutes, learn how to:

Differentiate between different business formats

Identify the pros and cons of different franchise businesses

Conduct a preliminary assessment of a franchise

Work out the costs of a franchise business

Evaluate a franchise

Copyright

How to Become a Franchisee

Dr Jim Porter

Revision: SW1.005.001

Copyright © 2011 – All Rights Reserved.

Smashwords Edition

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ISBN: 978-1-4658-1567-5
Publisher: Smashwords, Inc.

Franchising allows you to run your business without starting from the basics. This way you, as a franchisee, benefit from the support of your franchisor and can enjoy the perks of self-employment without undertaking a lot of risks.

A franchise business is an option worth considering by anyone who wishes to start up his/her own business but doesn't have a specific business idea. It is an ideal proposition for those who prefer the security offered by a well tried and tested business concept.

Franchising is advantageous, as you can use a proven business idea instead of starting up a business from scratch. Typically, a franchise will enable you to trade under the brand name of the franchised business, benefiting from the help and support of the franchisor.

Although the failure rate of successful franchises is much lower than starting up new businesses from scratch, you still have to work hard to make the franchise a success and you may have to make compromises to accommodate the franchisor's terms and conditions.

This publication will provide you with what you need to know to decide if franchising is for you. It illustrates how you can find the right franchise, and outlines the key issues you need to consider when you choose a franchise.

Types of business arrangement

Business blueprints might be offered by successful franchises; this is also known as a business-format franchise.


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